{"title":"共同事业、合作竞争还是竞争的勘误表?食物垃圾回收网络中的资源争夺","authors":"Vimala Kunchamboo, V. Little, S. K. A. Cheah","doi":"10.1177/02761467221113456","DOIUrl":null,"url":null,"abstract":"Food waste is a problem that occurs throughout the supply chain, squandering natural resources, and contributing to greenhouse gas (GHG) emissions. While attention has been directed at systems designed to facilitate movement of food from manufacturer to consumers, little is known on alternative practices to recover food products no longer desired by the consumers. Responding to calls for greater attention to systems elements in macromarketing and for work that challenges the WEIRD hegemony, we investigate the issue of how collaborative networks can support more robust food systems. A qualitative case study draws on prolonged participant observation and depth interviews to address the question, “How do stakeholders in collaborative networks achieve shared system outcomes?” We apply institutional logic and the concept of coopetition to explore the dynamics within a food recovery network. Our findings suggest that notwithstanding shared commitments to sustainability, competition and conflicting interests can compromise systems performance. This study contributes a new perspective of collaborative network behaviour and highlights shortfalls in current theory and practices resulting from reliance on data collected from WEIRD contexts.","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"43 1","pages":"283 - 283"},"PeriodicalIF":3.7000,"publicationDate":"2022-07-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":"{\"title\":\"Corrigendum to Common Cause, coopetition or competition? Resource contestation in food waste recovery networks\",\"authors\":\"Vimala Kunchamboo, V. Little, S. K. A. Cheah\",\"doi\":\"10.1177/02761467221113456\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Food waste is a problem that occurs throughout the supply chain, squandering natural resources, and contributing to greenhouse gas (GHG) emissions. While attention has been directed at systems designed to facilitate movement of food from manufacturer to consumers, little is known on alternative practices to recover food products no longer desired by the consumers. Responding to calls for greater attention to systems elements in macromarketing and for work that challenges the WEIRD hegemony, we investigate the issue of how collaborative networks can support more robust food systems. A qualitative case study draws on prolonged participant observation and depth interviews to address the question, “How do stakeholders in collaborative networks achieve shared system outcomes?” We apply institutional logic and the concept of coopetition to explore the dynamics within a food recovery network. Our findings suggest that notwithstanding shared commitments to sustainability, competition and conflicting interests can compromise systems performance. This study contributes a new perspective of collaborative network behaviour and highlights shortfalls in current theory and practices resulting from reliance on data collected from WEIRD contexts.\",\"PeriodicalId\":47896,\"journal\":{\"name\":\"Journal of Macromarketing\",\"volume\":\"43 1\",\"pages\":\"283 - 283\"},\"PeriodicalIF\":3.7000,\"publicationDate\":\"2022-07-15\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"2\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Macromarketing\",\"FirstCategoryId\":\"91\",\"ListUrlMain\":\"https://doi.org/10.1177/02761467221113456\",\"RegionNum\":4,\"RegionCategory\":\"管理学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q2\",\"JCRName\":\"BUSINESS\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Macromarketing","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1177/02761467221113456","RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"BUSINESS","Score":null,"Total":0}
Corrigendum to Common Cause, coopetition or competition? Resource contestation in food waste recovery networks
Food waste is a problem that occurs throughout the supply chain, squandering natural resources, and contributing to greenhouse gas (GHG) emissions. While attention has been directed at systems designed to facilitate movement of food from manufacturer to consumers, little is known on alternative practices to recover food products no longer desired by the consumers. Responding to calls for greater attention to systems elements in macromarketing and for work that challenges the WEIRD hegemony, we investigate the issue of how collaborative networks can support more robust food systems. A qualitative case study draws on prolonged participant observation and depth interviews to address the question, “How do stakeholders in collaborative networks achieve shared system outcomes?” We apply institutional logic and the concept of coopetition to explore the dynamics within a food recovery network. Our findings suggest that notwithstanding shared commitments to sustainability, competition and conflicting interests can compromise systems performance. This study contributes a new perspective of collaborative network behaviour and highlights shortfalls in current theory and practices resulting from reliance on data collected from WEIRD contexts.
期刊介绍:
The Journal of Macromarketing is primarily a marketing journal (although it includes a wide range of social science disciplines) that focuses on important societal issues as they are affected by marketing and on how society affects the conduct of marketing. The journal covers macromarketing areas such as marketing and public policy, marketing and development, marketing and the quality of life, and the history of marketing.