循环登月:理解组织领域逻辑的转变与商业模式创新

IF 4.2 4区 管理学 Q1 ENVIRONMENTAL STUDIES Organization & Environment Pub Date : 2022-08-22 DOI:10.1177/10860266221111587
L. DiVito, Erin Leitheiser, Charlotte Piller
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引用次数: 2

摘要

我们的目的是了解行动者如何应对场域逻辑的多元性,并通过商业模式创新来保持合法性。根据时尚行业的纵向实地研究,我们追踪了新公司和现任公司如何将循环逻辑纳入商业模式(以实现可持续性),并揭示了问题和交换领域之间的交叉如何为商业模式创新创造制度复杂性和实验空间。我们的研究结果表明,关于循环逻辑的讨论发生了转变,将注意力和资源从材料创新(如回收)转移到了商业模式创新(如循环商业模式)。通过将制度复杂性和维持合法性的外部压力并置,我们得出了四种战略商业模式创新反应——保留、分离、整合和扩展——阐明了参与者如何利用不断变化的逻辑并创新现有的商业模式(以实现可持续性)。我们对组织领域、可持续发展商业模式和商业模式创新的文献做出了新颖的贡献。
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Circular Moonshot: Understanding Shifts in Organizational Field Logics and Business Model Innovation
We aim to understand how actors respond to field logic plurality and maintain legitimacy through business model innovation. Drawing on a longitudinal field study in the fashion industry, we traced how de novo and incumbent firms incorporate circular logics in business models (for sustainability) and uncover how the intersection between issue and exchange fields creates institutional complexity and experimental spaces for business model innovation. Our findings showed a shift in the discourse on circular logic that diverted attention and resources from materials innovation (e.g., recycling) to business model innovation (e.g., circular business models). By juxtaposing institutional complexity and external pressure to maintain legitimacy, we derived four strategic business model innovation responses—preserve, detach, integrate and extend—that illuminate how actors leverage shifting logics and innovate extant business models (for sustainability). We make novel contributions to the literature on organizational fields, business models for sustainability, and business model innovation.
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来源期刊
CiteScore
11.20
自引率
5.70%
发文量
19
期刊介绍: Organization & Environment encourages informed discussion about the social roots and consequences of environmental problems and stimulates deeper reflection on the meaning and significance of the natural world. By critically examining the impact of human production and consumption systems on the natural environment, Organization & Environment develops new perspectives on organizations that encourage environmentally sensitive reflection, inquiry, and practice.
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