Gender and Transnational Dynamics in Immigrant Entrepreneurship

Immigrant enterprises, especially those in the service sector of the urban economy, are largely gendered and seemingly localized. However, the intersection of gender and transnationalism is often overlooked in the research literature. To fill this gap, we draw on the literature of mixed embeddedness and transnationalism to advance an analytical framework of simultaneous embeddedness to explain the gendered pattern of immigrant entrepreneurship. We do so by taking an in-depth look at a female-dominant industry – Chinese-owned nail salons in New York City. Using data collected from face-to-face interviews and on-site observations in New York City, as well as archival records and media reports about labor-market dynamics in both the United States and China, we find that the development of Chinese-owned nail salons is shaped by contextual factors in both home and host countries beyond socioeconomic characteristics of individual entrepreneurs. Home-country factors in China include labor-force demographics, access to economic opportunities, and the gap between education and career aspiration among young women. These home-country factors are intertwined with changes in US immigration policy, local labor-market reception, and gender discrimination, which function to exacerbate the problem of labor shortage for Chinese-owned nail salons in New York City. We discuss the significance of simultaneous embeddedness and gender in understanding contemporary immigrant entrepreneurship.