Personal Channel on YouTube: Aspects of Monitoring

The article analyzes the main functions of monitoring YouTube video hosting, in particular, the authors’ experience of video hosting for educational purposes. The authors focused on studying the principles of creating and maintaining their own YouTube channel, optimizing content search, building high-quality models of playlists. It is noted that when designing your own YouTube channel, it must be understood that this innovative product is based on dynamic content modification and should take into account the needs of the end user. The present research analyzes the toolbars that control the content of the channel on the YouTube video hosts, namely, Creative Studio and New Creative Studio (Beta), which are distinguished by graphic design and functional specifications that provide the ability to adapt to a particular user. The present research studies video identifiers on YouTube, which make it possible to monitor video resources by various features: novelty (publication time), number of views, user priorities. The authors paid special attention to the system of internal identification of videos on the YouTube channel, represented by the following identifiers: unique alphanumeric combinations, which are additionally used to integrate YouTube services into others. From a technical point of view, it significantly simplifies the grouping of content, exact search and eliminates falsification. Attention is drawn to copyright infringement issues on YouTube and possible ways to avoid them. It is noted that any attempt to use fragments from other sources, as is generally the case with popular contemporary musical and feature films, may lead to blocking your own YouTube channel. One way to avoid blocking someone else’s video content is by monetization policy, which involves distributing revenue from advertising between YouTube and the owner. The authors concluded that the use of video content, in particular for educational purposes, is a promising direction for further research and requires a more detailed study for practical application.