牛津大学出版社在后殖民非洲:一篇评论文章

H. Zell
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The series became the vehicle for the international publication of the works of several prominent African writers such as Wole Soyinka, John Pepper Clark, Joe de Graft, Athol Fugard, Oswald Mtshali, Lewis Nkosi, and Leopold Sedar Senghor, among others. Although small, financially unsuccessful and hence short lived, the series, Caroline Davis says, \"provides a unique insight into the process of postcolonial literary production and transcultural relations\" (p.1). The study also probes into to two broader questions: how did Britain impose and maintain its cultural dominance over Anglophone African literature beyond the end of former colonisation in the continent; and what role was played by British publishers in the creation of African literature in this period of decolonisation?In much of the literature about the relationship between Western publishers and the African writer there have usually been two opposing strands of thought: one which casts foreign publishers as a benevolent influence in the development and growth of a literary culture in Africa, a 'civilising mission', and the other presenting the publishers as agents of cultural imperialism. It is the author's intention to test some of these assertions by closely examining the publishing strategy of the Three Crowns series, describing how the literature in the series was evaluated and selected, and how the books were produced, marketed and sold. In particular she seeks to establish how OUP \"assumed a role as both gatekeeper and 'consecrator' of African literature\" and \"how it attained the power to confer value on the literature, and what the implications of this were for the literature published\" (p.5).Part I of the study surveys the historical and contextual background to literary publishing in Africa, which unfolds in four highly detailed chapters that chart and scrutinise OUP's publishing strategies in colonial and postcolonial Africa, and the activities of OUP's branches in Nigeria, Kenya, and South Africa. In addition to describing the development of the branches' literary lists, it examines the nature of OUP's vision and cultural mission in Africa, issues such as OUP's sometime special relationship with African governments and heads of state (Jomo Kenyatta, Julius Nyerere, and Kenneth Kaunda all published speeches and memoirs with OUP, although they preferred being published in London rather than by OUP branches in Africa), its strategic association with examination boards, and, in South Africa, OUP's controversial policies and how they coped with the South African government's repressive censorship laws under apartheid.Interestingly, it also reveals what sort of sales and profits African branches generated from branch publications. According to a table reproducing Nigeria branch accounts for the period 1962 to 1978, it shows that in the boom years after 1975 the branch reported very substantial trading surplus figures. peaking in sales of £9 million in 1977 (representing over 20% of OUP's total turnover worldwide of £46 million in that year) and a net profit in excess of £2 million in both 1977 and 1978. The boom in the Nigerian market was, however, short lived, and the boom years were followed by forced divestment in 1978, when OUP was compelled by a change in Nigerian law to sell 60% of its assets in the country, resulting in the formation of a new indigenous company, University Press Limited, in which OUP retained an interest as a shareholder. …","PeriodicalId":89063,"journal":{"name":"African research & documentation","volume":"1 1","pages":"69"},"PeriodicalIF":0.0000,"publicationDate":"2013-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Oxford University Press in Postcolonial Africa: a review essay\",\"authors\":\"H. Zell\",\"doi\":\"10.1017/s0305862x00021968\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Creating Postcolonial Literature: African Writers and British Publishers, by Caroline Davis. 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It is the author's intention to test some of these assertions by closely examining the publishing strategy of the Three Crowns series, describing how the literature in the series was evaluated and selected, and how the books were produced, marketed and sold. In particular she seeks to establish how OUP \\\"assumed a role as both gatekeeper and 'consecrator' of African literature\\\" and \\\"how it attained the power to confer value on the literature, and what the implications of this were for the literature published\\\" (p.5).Part I of the study surveys the historical and contextual background to literary publishing in Africa, which unfolds in four highly detailed chapters that chart and scrutinise OUP's publishing strategies in colonial and postcolonial Africa, and the activities of OUP's branches in Nigeria, Kenya, and South Africa. In addition to describing the development of the branches' literary lists, it examines the nature of OUP's vision and cultural mission in Africa, issues such as OUP's sometime special relationship with African governments and heads of state (Jomo Kenyatta, Julius Nyerere, and Kenneth Kaunda all published speeches and memoirs with OUP, although they preferred being published in London rather than by OUP branches in Africa), its strategic association with examination boards, and, in South Africa, OUP's controversial policies and how they coped with the South African government's repressive censorship laws under apartheid.Interestingly, it also reveals what sort of sales and profits African branches generated from branch publications. According to a table reproducing Nigeria branch accounts for the period 1962 to 1978, it shows that in the boom years after 1975 the branch reported very substantial trading surplus figures. peaking in sales of £9 million in 1977 (representing over 20% of OUP's total turnover worldwide of £46 million in that year) and a net profit in excess of £2 million in both 1977 and 1978. The boom in the Nigerian market was, however, short lived, and the boom years were followed by forced divestment in 1978, when OUP was compelled by a change in Nigerian law to sell 60% of its assets in the country, resulting in the formation of a new indigenous company, University Press Limited, in which OUP retained an interest as a shareholder. …\",\"PeriodicalId\":89063,\"journal\":{\"name\":\"African research & documentation\",\"volume\":\"1 1\",\"pages\":\"69\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2013-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"African research & documentation\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1017/s0305862x00021968\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"African research & documentation","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1017/s0305862x00021968","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0

摘要

《创造后殖民文学:非洲作家与英国出版商》,卡罗琳·戴维斯著。贝辛斯托克:帕尔格雷夫·麦克米伦出版社,2013年,255页。ISBN 9780230369368英镑。基于大量的口述证词和牛津大学出版社的新档案研究,这是一项关于一个折衷但现在基本上被遗忘的后殖民文学系列——三冠系列的研究。与此同时,这本书对牛津大学出版社在非洲的三个分支机构在几十年的时间里的活动进行了深刻的考察。《三冠》系列是由OUP于1962年推出的。它于1976年终止,尽管此后它存活了很短的时间,因为OUP在非洲的分支机构被允许继续使用三冠的名称和标志,为他们在当地出版的文学作品。该系列成为国际上出版一些杰出非洲作家作品的工具,这些作家包括沃勒·索因卡、约翰·佩珀·克拉克、乔·德·格拉夫、阿托尔·富加德、奥斯瓦尔德·姆沙利、刘易斯·恩科西和利奥波德·塞达尔·桑戈尔等人。卡罗琳·戴维斯(Caroline Davis)说,虽然这个系列规模小,经济上不成功,因此寿命很短,但它“为后殖民文学创作和跨文化关系的过程提供了独特的视角”(第1页)。该研究还探讨了两个更广泛的问题:在非洲大陆前殖民时代结束后,英国是如何对以英语为母语的非洲文学施加并保持其文化主导地位的;在非殖民化时期,英国出版商在非洲文学创作中扮演了什么角色?在许多关于西方出版商和非洲作家之间关系的文献中,通常有两种截然相反的观点:一种认为外国出版商对非洲文学文化的发展和成长产生了有益的影响,是一种“文明使命”,另一种认为出版商是文化帝国主义的代理人。这是作者的意图,以测试这些断言,通过仔细检查出版策略的三冠系列,描述文学在系列是如何评估和选择,以及如何制作,营销和销售。她特别试图确定非洲出版集团如何“扮演了非洲文学的守门人和‘奉献者’的角色”,以及“它如何获得赋予文学价值的权力,以及这对出版的文学有什么影响”(第5页)。本研究的第一部分调查了非洲文学出版的历史和背景,它以四个非常详细的章节展开,描绘和审查了非洲大学出版社在殖民时期和后殖民时期的出版战略,以及非洲大学出版社在尼日利亚、肯尼亚和南非的分支机构的活动。除了描述各分支机构文学清单的发展之外,它还考察了开放大学在非洲的愿景和文化使命的性质,以及开放大学与非洲政府和国家元首之间的特殊关系(乔莫·肯雅塔、朱利叶斯·尼雷尔和肯尼斯·卡翁达都在开放大学发表了演讲和回忆录,尽管他们更喜欢在伦敦出版,而不是在非洲的开放大学分支机构出版),它与考试委员会的战略联系,以及在南非,OUP有争议的政策,以及他们如何应对南非政府在种族隔离制度下的压制性审查法律。有趣的是,它还揭示了非洲分支机构从分支机构出版物中产生的销售和利润。根据一份再现尼日利亚分行1962年至1978年账目的表格,它显示,在1975年以后的繁荣年代,该分行报告了非常可观的贸易顺差数字。1977年销售额达900万英镑(占OUP当年全球4600万英镑总营业额的20%以上),1977年和1978年净利润均超过200万英镑。然而,尼日利亚市场的繁荣是短暂的,繁荣年份之后是1978年的强制撤资,当时尼日利亚法律的变化迫使OUP出售其在该国60%的资产,导致成立了一家新的本土公司,大学出版社有限公司,其中OUP保留了股东的权益。…
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Oxford University Press in Postcolonial Africa: a review essay
Creating Postcolonial Literature: African Writers and British Publishers, by Caroline Davis. Basingstoke: Palgrave Macmillan, 2013, 255 pp. ISBN 9780230369368 £50.Based on extensive oral testimonies and new archival research in, among others, the archives of Oxford University Press, this is a study about an eclectic but now largely forgotten series of postcolonial literature, the Three Crowns series. At the same time the book presents an insightful examination of the activities of three branches of Oxford University Press in Africa over a period of several decades.The Three Crowns series was launched by OUP in 1962. It was terminated in 1976, although it lived on for a short time thereafter, as OUP branches in Africa were allowed to continue to use the Three Crowns name and logo for their locally published literary titles. The series became the vehicle for the international publication of the works of several prominent African writers such as Wole Soyinka, John Pepper Clark, Joe de Graft, Athol Fugard, Oswald Mtshali, Lewis Nkosi, and Leopold Sedar Senghor, among others. Although small, financially unsuccessful and hence short lived, the series, Caroline Davis says, "provides a unique insight into the process of postcolonial literary production and transcultural relations" (p.1). The study also probes into to two broader questions: how did Britain impose and maintain its cultural dominance over Anglophone African literature beyond the end of former colonisation in the continent; and what role was played by British publishers in the creation of African literature in this period of decolonisation?In much of the literature about the relationship between Western publishers and the African writer there have usually been two opposing strands of thought: one which casts foreign publishers as a benevolent influence in the development and growth of a literary culture in Africa, a 'civilising mission', and the other presenting the publishers as agents of cultural imperialism. It is the author's intention to test some of these assertions by closely examining the publishing strategy of the Three Crowns series, describing how the literature in the series was evaluated and selected, and how the books were produced, marketed and sold. In particular she seeks to establish how OUP "assumed a role as both gatekeeper and 'consecrator' of African literature" and "how it attained the power to confer value on the literature, and what the implications of this were for the literature published" (p.5).Part I of the study surveys the historical and contextual background to literary publishing in Africa, which unfolds in four highly detailed chapters that chart and scrutinise OUP's publishing strategies in colonial and postcolonial Africa, and the activities of OUP's branches in Nigeria, Kenya, and South Africa. In addition to describing the development of the branches' literary lists, it examines the nature of OUP's vision and cultural mission in Africa, issues such as OUP's sometime special relationship with African governments and heads of state (Jomo Kenyatta, Julius Nyerere, and Kenneth Kaunda all published speeches and memoirs with OUP, although they preferred being published in London rather than by OUP branches in Africa), its strategic association with examination boards, and, in South Africa, OUP's controversial policies and how they coped with the South African government's repressive censorship laws under apartheid.Interestingly, it also reveals what sort of sales and profits African branches generated from branch publications. According to a table reproducing Nigeria branch accounts for the period 1962 to 1978, it shows that in the boom years after 1975 the branch reported very substantial trading surplus figures. peaking in sales of £9 million in 1977 (representing over 20% of OUP's total turnover worldwide of £46 million in that year) and a net profit in excess of £2 million in both 1977 and 1978. The boom in the Nigerian market was, however, short lived, and the boom years were followed by forced divestment in 1978, when OUP was compelled by a change in Nigerian law to sell 60% of its assets in the country, resulting in the formation of a new indigenous company, University Press Limited, in which OUP retained an interest as a shareholder. …
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