服务质量感知和医疗保健消费者行为的模型。

Journal of hospital marketing Pub Date : 2008-10-21 DOI:10.1300/J043V06N01_06

S. O’Connor, R. Shewchuk, M. R. Bowers

{"title":"服务质量感知和医疗保健消费者行为的模型。","authors":"S. O’Connor, R. Shewchuk, M. R. Bowers","doi":"10.1300/J043V06N01_06","DOIUrl":null,"url":null,"abstract":"Analysis of covariance structures (LISREL) was used to examine the influence of consumer held perceptions of service quality on consumer satisfaction and intentions to return. Results indicate that service quality is a significant predictor of consumer satisfaction which, in turn, predicts intention to return. Health care marketing implications are discussed.","PeriodicalId":79671,"journal":{"name":"Journal of hospital marketing","volume":"6 1 1","pages":"69-92"},"PeriodicalIF":0.0000,"publicationDate":"2008-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1300/J043V06N01_06","citationCount":"48","resultStr":"{\"title\":\"A model of service quality perceptions and health care consumer behavior.\",\"authors\":\"S. O’Connor, R. Shewchuk, M. R. Bowers\",\"doi\":\"10.1300/J043V06N01_06\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Analysis of covariance structures (LISREL) was used to examine the influence of consumer held perceptions of service quality on consumer satisfaction and intentions to return. Results indicate that service quality is a significant predictor of consumer satisfaction which, in turn, predicts intention to return. Health care marketing implications are discussed.\",\"PeriodicalId\":79671,\"journal\":{\"name\":\"Journal of hospital marketing\",\"volume\":\"6 1 1\",\"pages\":\"69-92\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2008-10-21\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"https://sci-hub-pdf.com/10.1300/J043V06N01_06\",\"citationCount\":\"48\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of hospital marketing\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1300/J043V06N01_06\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of hospital marketing","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1300/J043V06N01_06","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}

引用次数: 48

摘要

使用协方差结构分析(LISREL)来检验消费者持有的服务质量感知对消费者满意度和返回意图的影响。结果表明，服务质量是消费者满意度的重要预测因素，而消费者满意度反过来又预测了回归意愿。医疗保健营销的影响进行了讨论。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

查看原文

微信好友朋友圈 QQ好友复制链接

本刊更多论文

A model of service quality perceptions and health care consumer behavior.

Analysis of covariance structures (LISREL) was used to examine the influence of consumer held perceptions of service quality on consumer satisfaction and intentions to return. Results indicate that service quality is a significant predictor of consumer satisfaction which, in turn, predicts intention to return. Health care marketing implications are discussed.

求助全文

通过发布文献求助，成功后即可免费获取论文全文。去求助

来源期刊

Journal of hospital marketing

自引率

0.00%

发文量

期刊最新文献

Physican-Hospital Joint Ventures: Doing versus Being Marketing Parallax in Health Care Industry The role of cost in hospital pricing decisions. Is the hospital patient market receptive to incentives? Results of an attitude survey.