Using word embeddings to investigate human psychology: Methods and applications

: As a basic technique in natural language processing (NLP), word embedding represents a word with a low-dimensional, dense, and continuous numeric vector (i.e., word vector). Word embeddings can be obtained by using neural network algorithms to predict words from the surrounding words or vice versa (Word2Vec and FastText) or words’ probability of co-occurrence (GloVe) in large-scale text corpora. In this case, the values of dimensions of a word vector denote the pattern of how a word can be predicted in a context, substantially connoting its semantic information. Therefore, word embeddings can be utilized for semantic analyses of text. In recent years, word embeddings have been rapidly employed to study human psychology, including human semantic processing, cognitive judgment, individual divergent thinking (creativity), group-level social cognition, sociocultural changes, and so forth. We have developed the R package “PsychWordVec” to help researchers utilize and analyze word embeddings in a tidy approach. Future research using word embeddings should (1) distinguish between implicit and explicit components of social cognition, (2) train fine-grained word vectors in terms of time and region to facilitate cross-temporal and cross-cultural research, and (3) deepen and expand the application of contextualized word embeddings and large pre-trained language models such as GPT and BERT