N. S. Nikitina, V.M. Bolgova, M. Vinopal, T. S. Nikiforova
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The influence of external attractiveness on the transfer value of football players
In this paper, we evaluated the impact of the attractiveness of a football player on the value of a transfer transaction, combining two deeply studied areas of research: factors affecting the value of transfer and a «beauty premium» of a player in this labor market. The determinants that affect the value of transfer value are based on the data of the transfer window 2017/2018 season. Three European football leagues were used for our calculations: La Liga, Premier League and Bundesliga. We used a two-step Heckman procedure to assess the impact of player’s attractiveness on a transfer value. We got the following results: physical attractiveness does not affect the decision to buy a player for money or zero transfer cost, but significantly affects the value of transfer transaction. An increase in 1 in the player’s attractiveness index increases the transfer value by 3.8%.
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