Cinematography and Modern Media

The purpose of the study is to analyze modern and traditional media; identify problems and prospects, compare modern media with its traditional analogues; describe the role of main professions associated with film and television; to reveal the problems of modern media. The research methodology consists in applying the following methods: theoretical – analysis of television programs, films, information sources, generalization of the influence of media on world transformations and determination of the interdependence of the structural components that form the whole television space. Scientific novelty. For the first time the components of modern media are deeply analyzed, a detailed analysis of the interdependence of the structural components that form the television space is carried out, using a theoretical analysis of television programs, the factors affecting the quality of the television product are determined. Conclusions. In the course of the article, we analyzed modern and traditional media. With the help of the ongoing analysis, we have established the differences between modern media and traditional ones, problems were identified and possible ways of solving them were analyzed. The components that form modern media were considered in detail and the role of the main film and television professions was determined. The factors, which are influencing the quality of television content were summarized by the author as well.