STUDY ON USE, ATTITUDE AND KNOWLEDGE OF HERBAL COSMETIC PRODUCTS AMONG CONSUMERS: HEALTH MANAGEMENT

Purpose: Herbs and spices have been used in maintaining and enhancing human beauty since time immemorial. Nowaday’s people prefer natural food, herbal medicines, and natural curing practices for a healthy life. Herbal cosmetics are the preparations, which represent cosmetics associated with active bioactive ingredients or pharmaceuticals. The present paper deals with the study of herbal cosmetics used for skin and hair care and the collection of data among the consumers of the Gwalior region. Methods: The survey was conducted with the help of a questionnaire provided to each consumer, and answers were collected, and data were analyzed on 100 people of both the sex and different age group of the Gwalior Region. Result: The results reveal that 67.50% were the consumers of herbal cosmetic products from the total number of populations. Among the consumers, 56% were female, and 44% of the total consumers in the study were male. The variation among the age group was also included in the study and the results showed that the age group of 20-30 years was the highest percentage of consumers i.e., 62%. Conclusion: This study concluded that the usage of herbal cosmetics has been increased to many folds in the personal care system, and there is a great demand for herbal cosmetics among people.