区块链技术在媒体传播版权管理中的应用研究

Qing Feng, Jiang Chang, Zhongle Wu
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引用次数: 0

摘要

信息技术的发展促进了媒体的深度融合,主流媒体的话语权和版权保护面临挑战。本文分析了媒体融合传播管理的关键技术,以及区块链、人工智能、大数据等技术相结合的实践思路,提出了基于区块链技术的视听传播服务平台解决方案,为广电媒体开展融合传播管理应用提供参考。
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Research on the Application of Blockchain in Media Communication Copyright Management
The development of information technology promotes the deep integration of media, and mainstream media voices and copyright protection are facing challenges. This paper analyzes key technologies of media convergence communication management, as well as the practical thinking of the combination of blockchain, artificial intelligence, big data, and other technologies, and puts forward an audio-visual communication service platform solution based on blockchain technology, providing a reference for Broadcast TV media to carry out the application of integrated communication management.
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