揭示影响消费者对新型乌拉圭橘子喜爱的因素

J. Lado, A. I. Moltini, P. Pintos, E. Luque, Lucía Goncalvez, F. Rivas, Florencia Alcaire, G. Ares
{"title":"揭示影响消费者对新型乌拉圭橘子喜爱的因素","authors":"J. Lado, A. I. Moltini, P. Pintos, E. Luque, Lucía Goncalvez, F. Rivas, Florencia Alcaire, G. Ares","doi":"10.31285/agro.25.540","DOIUrl":null,"url":null,"abstract":"Mandarin cultivars show a great diversity on fruit-quality and sensory characteristics, together with an extended harvest season. Citrus breeding is focused on exploiting season niches for higher prices as well as nutritional and sensory aspects, among others. In this context, the sensory characterization of new hybrids and the identification of key characteristics of consumers´ liking provide valuable information towards breeding efforts and marketing strategies. Previous works showed that sensory characteristics, and specially flavor, play a key role in consumer acceptance of mandarins. Two studies were carried out during mandarin harvest season (mid and late) applying “check all that apply” (CATA) questions with at least 100 consumers. Overall liking scores of the most liked hybrids and cultivars ranged between 6.5 to 7.7 in the 9-point hedonic scale, evidencing a positive hedonic reaction. Local hybrids showed similar or higher values than the reference cultivars Tango, Gold Nugget, Murcott and Ortanique. Results showed that orange color, regular shape, smoothness, sweetness, juiciness, intense and typical flavor are the key drivers of consumer's liking of mandarins, and that external appearance is not a good predictor of mandarin tasting experience. Hybrids F3P8, F5P8 and F2P3 were described using terms related to positive sensory characteristics and received liking scores similar or higher to reference cultivars such as Tango, stressing the importance of sensory and consumer science as an integral part of breeding strategies.","PeriodicalId":43474,"journal":{"name":"Agrociencia-Uruguay","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2021-08-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Unraveling factors affecting consumers' liking of novel Uruguayan mandarins\",\"authors\":\"J. Lado, A. I. Moltini, P. Pintos, E. Luque, Lucía Goncalvez, F. Rivas, Florencia Alcaire, G. Ares\",\"doi\":\"10.31285/agro.25.540\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Mandarin cultivars show a great diversity on fruit-quality and sensory characteristics, together with an extended harvest season. Citrus breeding is focused on exploiting season niches for higher prices as well as nutritional and sensory aspects, among others. In this context, the sensory characterization of new hybrids and the identification of key characteristics of consumers´ liking provide valuable information towards breeding efforts and marketing strategies. Previous works showed that sensory characteristics, and specially flavor, play a key role in consumer acceptance of mandarins. Two studies were carried out during mandarin harvest season (mid and late) applying “check all that apply” (CATA) questions with at least 100 consumers. Overall liking scores of the most liked hybrids and cultivars ranged between 6.5 to 7.7 in the 9-point hedonic scale, evidencing a positive hedonic reaction. Local hybrids showed similar or higher values than the reference cultivars Tango, Gold Nugget, Murcott and Ortanique. Results showed that orange color, regular shape, smoothness, sweetness, juiciness, intense and typical flavor are the key drivers of consumer's liking of mandarins, and that external appearance is not a good predictor of mandarin tasting experience. Hybrids F3P8, F5P8 and F2P3 were described using terms related to positive sensory characteristics and received liking scores similar or higher to reference cultivars such as Tango, stressing the importance of sensory and consumer science as an integral part of breeding strategies.\",\"PeriodicalId\":43474,\"journal\":{\"name\":\"Agrociencia-Uruguay\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-08-18\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Agrociencia-Uruguay\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.31285/agro.25.540\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Agrociencia-Uruguay","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.31285/agro.25.540","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0

摘要

柑桔品种在果实品质和感官特征上表现出极大的多样性,同时收获季节延长。柑橘育种的重点是开发季节利基,以获得更高的价格,以及营养和感官方面,等等。在这种情况下,新杂交种的感官特征和消费者喜欢的关键特征的识别为育种工作和营销策略提供了有价值的信息。以往的研究表明,感官特征,特别是味道,在消费者接受柑橘的过程中起着关键作用。在柑橘收获季节(中期和后期)进行了两项研究,对至少100名消费者进行了“检查所有适用的”(CATA)问题。在9分的享乐主义量表中,最受欢迎的杂种和品种的总体喜欢得分在6.5到7.7之间,表明了积极的享乐主义反应。地方杂交种表现出与参比品种Tango、Gold Nugget、Murcott和Ortanique相似或更高的值。结果表明,橘色、形状规则、光滑度、甜度、多汁性、浓郁和典型的味道是消费者喜欢柑橘的主要驱动因素,而外观并不能很好地预测柑橘的品尝体验。杂交品种F3P8、F5P8和F2P3使用与积极感官特性相关的术语进行描述,并获得与参考品种如Tango相似或更高的喜欢分数,强调了感官和消费者科学作为育种策略不可或缺的一部分的重要性。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
查看原文
分享 分享
微信好友 朋友圈 QQ好友 复制链接
本刊更多论文
Unraveling factors affecting consumers' liking of novel Uruguayan mandarins
Mandarin cultivars show a great diversity on fruit-quality and sensory characteristics, together with an extended harvest season. Citrus breeding is focused on exploiting season niches for higher prices as well as nutritional and sensory aspects, among others. In this context, the sensory characterization of new hybrids and the identification of key characteristics of consumers´ liking provide valuable information towards breeding efforts and marketing strategies. Previous works showed that sensory characteristics, and specially flavor, play a key role in consumer acceptance of mandarins. Two studies were carried out during mandarin harvest season (mid and late) applying “check all that apply” (CATA) questions with at least 100 consumers. Overall liking scores of the most liked hybrids and cultivars ranged between 6.5 to 7.7 in the 9-point hedonic scale, evidencing a positive hedonic reaction. Local hybrids showed similar or higher values than the reference cultivars Tango, Gold Nugget, Murcott and Ortanique. Results showed that orange color, regular shape, smoothness, sweetness, juiciness, intense and typical flavor are the key drivers of consumer's liking of mandarins, and that external appearance is not a good predictor of mandarin tasting experience. Hybrids F3P8, F5P8 and F2P3 were described using terms related to positive sensory characteristics and received liking scores similar or higher to reference cultivars such as Tango, stressing the importance of sensory and consumer science as an integral part of breeding strategies.
求助全文
通过发布文献求助,成功后即可免费获取论文全文。 去求助
来源期刊
CiteScore
0.50
自引率
0.00%
发文量
0
审稿时长
20 weeks
期刊最新文献
Anatolian hemp (Cannabis sativa L.) cultivation, processing, and production: history and recent observations Do service crops always involve effective weed management? I Technical Conference of the Plant Protection Group - EEMAC: introduction Problems of pesticide residues in grains Pre-emergent herbicides: benefits and restrictions for rational use
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
0
微信
客服QQ
Book学术公众号 扫码关注我们
反馈
×
意见反馈
请填写您的意见或建议
请填写您的手机或邮箱
已复制链接
已复制链接
快去分享给好友吧!
我知道了
×
扫码分享
扫码分享
Book学术官方微信
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术
文献互助 智能选刊 最新文献 互助须知 联系我们:info@booksci.cn
Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。
Copyright © 2023 Book学术 All rights reserved.
ghs 京公网安备 11010802042870号 京ICP备2023020795号-1