Deep Leadership Coaching Effectiveness

Abstract The effectiveness of a coaching process called Deep Lead, deriving from the leadership training of the Finnish Defence Forces, has not been studied efficiently in different civil organisations. This article presents an insight into the effectiveness of this coaching method in two different work communities (PVO-Vesivoima and TAC Finland Inc. Service). The main research question in this article is how to ensure the effectiveness of this particular type of leadership coaching / training. To achieve the best possible results, methodological triangulation was needed in this survey. In this article, two contributing models were introduced (figures 2 and 3) for examining coaching or training effectiveness. By means of these, it can hopefully be examined in the future whether the coaching / training process remains to be a cost, or whether it is an essential investment for the work communities. According to the leadership coaching effectiveness research results of the study at PVO-Vesivoima, such areas as co-operation, interaction and feedback culture were strengthened. As a conclusion, it can be stated that this leadership coaching process works as a practical leadership tool for management in developing the work community both internally and externally. Another example was a work community (TAC Finland Inc Service) that aimed to improve customer satisfaction, evoke know-how, and improve profits by using the deep lead -coaching method. According to the research results, remarkable improvements were accomplished in every field mentioned compared to the time preceding the leadership coaching process or the beginning of the leadership coaching process. In both examples, results were studied using different indicators, different time spans, different methods, and by different reports done by different people. As an outcome of these researches, the leadership coaching process was considered to be effective in PVO-Vesivoima and in TAC, and in the conclusion a practical description of leadership coaching / training or other educational intervention verified on an individual level is introduced.