UKM纱丽柠檬产品设计设计培训

Ni Putu Desy Damayanthi, I. P. W. Adh, Ni Nyoman Utami Januhari, I. A. S. Putra, I. Muliawan, I. P. K. S. Putra, Komang Nova Triana Putra, I. M. B. Gautama, I. Hendrawan, I. Saputra
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引用次数: 0

摘要

东登巴萨的Sari Ne Lemon是一个活跃于柠檬种植的UKM。Sari Ne lemon拥有的柠檬种植园位于巴东县佩塘区佩拉加村。虽然柠檬种植园目前仍在佩塘村,但生产和销售中心位于东登巴萨。最初,柠檬种植园种植的结果只是柠檬的形式,没有经过进一步的加工。目前,Sari Ne Lemon已将柠檬汁开发成包装柠檬汁。在努力开发柠檬汁产品的过程中,Sari Ne lemon在包装和营销方面遇到了困难。Sari Ne Lemon拥有的包装仍然很简单,就是柠檬汁用塑料瓶包装和销售。因此,由此产生的产品无法在工业市场上竞争。此服务活动旨在为合作伙伴遇到的问题找到并实施解决方案。仅以塑料瓶形式而不带标签的包装将转变为2种包装,即有标签的塑料瓶包装和有标签的塑料压片玻璃包装。通过对加工柠檬汁产品进行品牌化和包装培训等活动,生产出更具竞争力和销售价值的产品。UKM Sari Ne Lemon通过14盎司玻璃瓶和小塑料瓶的包装设计和实施,成功开发了他们的新产品包装。
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Pelatihan Pembuatan Desain Kemasan Produk Pada UKM Sari Ne Lemon
Sari Ne Lemon in East Denpasar is an UKM that is active in lemon cultivation. The lemon plantation owned by Sari Ne Lemon is located in Pelaga Village, Petang District, Badung Regency. Although the lemon plantation is currently still in the village of Petang, the production and sales center is located in East Denpasar. Initially the results of the cultivation of lemon plantations were only in the form of lemons that had not undergone further processing. Currently, Sari Ne Lemon has developed lemon juice into packaged lemon juice. In its effort to develop lemon juice products, Sari Ne Lemon encountered difficulties in terms of packaging and marketing. The packaging owned by Sari Ne Lemon is still very simple, namely lemon juice is packaged and sold in plastic bottles. Therefore, the resulting product has not been able to compete in the industrial market. This service activity aims to find and implement solutions to the problems experienced by partners. Packaging that is only in the form of plastic bottles without labels will be changed into 2 types of packaging, namely labeled plastic bottle packaging and labeled plastic press glass packaging. With the activities of making branding and training on packaging of processed lemon juice products, it will produce products that have higher competitiveness and selling value. UKM Sari Ne Lemon has been helped by the successful development of their new product packaging through packaging design and implementation in 14 oz glass cups and small plastic bottles.
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