Canva应用在广告文字素材中的运用

Avifa Choirunisa, Ahmad Fadly
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引用次数: 0

摘要

学生对印尼语学习,尤其是广告文本的理解程度较低。仅使用有限的学习媒介,他们在理解和处理广告文本信息方面存在困难。因此,需要一个优化广告文本学习效果的解决方案。Canva应用程序可以用来解决这个问题。本研究的目的是帮助教师和学生探索和促进广告文本材料的学习,帮助学生通过使用Canva应用程序制作的视觉表示来理解广告文本。本研究以八年级学生为研究对象。本研究采用描述性定性方法,结合观察、访谈、问卷调查等数据收集技术,以及数据缩减和数据分析技术。本研究的结果是,作为研究对象的100%的学生认为使用Canva应用媒体学习印尼语广告文本是有效和有趣的。使用Canva后,学生可以轻松理解广告文本学习材料,增加了学生在学习过程中的参与度。
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The Use of Canva Application on Material of Advertising Text
Students' understanding of Indonesian language learning, especially in advertising texts, was low. They had difficulty in understanding and processing the information in the advertising text using only limited learning media. Therefore, a solution is needed to optimise the effectiveness of advertising text learning. The Canva application can be used to solve this problem. The purpose of this research was to help teachers and students explore and facilitate the learning of advertising text material by helping students understand advertising text through visual representations made with The Canva application. The subjects of this study were 8th grade students. This research used descriptive qualitative methods with data collection techniques through observation, interviews, and questionnaires, as well as data reduction and data analysis techniques. The result of this study was that the use of Canva application media in learning Indonesian advertising text was considered effective and interesting by 100% of students who were used as research subjects. Students easily understand advertising text learning material after using Canva, which increases student involvement in the learning process.
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