激进环保主义者对倡导/合作非营利组织声誉和传播实践的影响

M. Zhigalina
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引用次数: 0

摘要

本文以环境公益组织的特点、活动和传播实践为重点,论证了激进环保主义者创造的环境子行业的负面声誉如何影响倡导性/合作性环境公益组织的重要性。首先,回顾了一些与环境组织/团体及其外部传播相关的文献。此外,它还提供了一些最近在新闻中讨论的激进环保主义的例子。最后,对今后的研究方向进行了展望。了解激进环保主义者的行动对倡导/合作非营利组织的影响是很重要的,因为它可能会影响这些非营利组织的成功。
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The Influence of Radical Environmentalists on Reputation and Communication Practices of Advocacy/Collaborative Nonprofits
The article focuses on features, activities and communication practices of environmental nonprofits / groups to demonstrate the importance of studying how negative reputation of the environmental sub-sector created by radical environmentalists can influence advocacy / collaborative environmental nonprofits. First, it reviews some relevant literature related to environmental organizations / groups and their external communication. Additionally, it provides some examples of radical environmentalism that have been recently discussed in the news. Finally, it describes directions for future research. It is important to understand the influence of the actions of radical environmentalists on advocacy / collaborative nonprofit organizations because it might impact the success of such nonprofits.
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