{"title":"Accounting for viewing styles: viewers' negotiation with TV as a cultural offering.","authors":"D. Boullier, L. Libbrecht","doi":"10.3406/RESO.1993.3251","DOIUrl":null,"url":null,"abstract":"Summary: This article, based on observations from interviews, focuses on viewer/television relationships in the making, rather than on existing ones or on televiewers as such. These relationships represent the different forms of negotiation with television as a cultural offering. Taking as his departure point television's lack of legitimacy, expressed by most viewers in the form of a denial, the author defines four styles of relationship. These are represented as combinations of the poles of two opposite axes - those of social negotiation and of emotional investment. He concludes with a","PeriodicalId":213999,"journal":{"name":"Réseaux. The French journal of communication","volume":"54 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Réseaux. The French journal of communication","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.3406/RESO.1993.3251","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
Summary: This article, based on observations from interviews, focuses on viewer/television relationships in the making, rather than on existing ones or on televiewers as such. These relationships represent the different forms of negotiation with television as a cultural offering. Taking as his departure point television's lack of legitimacy, expressed by most viewers in the form of a denial, the author defines four styles of relationship. These are represented as combinations of the poles of two opposite axes - those of social negotiation and of emotional investment. He concludes with a
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