Using Analytical Hierarchy Process (AHP) in selection of suitable platform to present communication services to subscribers

Abstract

Before emerging internet and data network, remote communication had a clear meaning: Telephone (telegraph before it) was the only technology that allowed people to communicate by voice from remote distance. After 1960, fax and data were presented in Public Switched Telephone Network (PSTN). Recently, remote communications have been developed and they include data transmission, video conference, email, instant messages, web browsing and potential for transmission of multimedia content. Today, consumers think about two categories of products and services relating to communications. Tendency of consumers to purchase communicative applications or equipment has growingly become pervasive as products and services and the used technology for remote communications has changed to great extent during 50 years ago. Using semiconductors and digital electronic devices in telecommunication industry could replace analog sound with images and video. Then, switching circuit was completed and it should be more unlikely substituted with packet switching. All these changes indicate a new definition of remote communication: The communication is a group of technology, devices, equipment, installations, networks and software programs that support telecommunication. It has been tried in this paper to identify important parameters and criteria in communication field by utilization from Analytical Hierarchy Process (AHP) technique to interpret suitable platform for presentation of communicative services for subscribers and by recognition and dividing platforms in which there is potential for giving services to the subscribers.