{"title":"Exploring Visitor’s Responses to an Indonesia’s Japanese Festival through Instagram Comment Section","authors":"Kania Savitri, M. Bahri","doi":"10.4108/eai.30-12-2020.2311267","DOIUrl":null,"url":null,"abstract":". This paper focused on visitors' responses to Indonesia's Japanese festival through social media. By analyzing data collected from the comment section in University of Indonesia’s Japanese Study Program event namely Gelar Jepang's Instagram Feed, we found that the visitor’s responses can be categorized into “pre-event excitement”, “wishes for future experience” and “reviews of the event”. In addition to the chance of gaining repeat visitors, these findings can also imply that there's also a chance that consumers of Japanese cultural products will come back again to consume the products in the future.","PeriodicalId":135818,"journal":{"name":"Proceedings of the 2nd International Seminar on Translation Studies, Applied Linguistics, Literature and Cultural Studies, STRUKTURAL 2020, 30 December 2020, Semarang, Indonesia","volume":"12 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-09-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Proceedings of the 2nd International Seminar on Translation Studies, Applied Linguistics, Literature and Cultural Studies, STRUKTURAL 2020, 30 December 2020, Semarang, Indonesia","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4108/eai.30-12-2020.2311267","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
. This paper focused on visitors' responses to Indonesia's Japanese festival through social media. By analyzing data collected from the comment section in University of Indonesia’s Japanese Study Program event namely Gelar Jepang's Instagram Feed, we found that the visitor’s responses can be categorized into “pre-event excitement”, “wishes for future experience” and “reviews of the event”. In addition to the chance of gaining repeat visitors, these findings can also imply that there's also a chance that consumers of Japanese cultural products will come back again to consume the products in the future.