Research on the relationship between enterprise data mining capability and alliance performance based on system dynamics

Abstract

Data mining is one of the important tools for intelligent information processing and decision-making in the information age. Based on the principles and methods of system dynamics, the study establishes a causal relationship model between enterprise data mining capabilities and strategic alliance performance, and uses Vensim software to verify the simulation. Research shows that data mining capability has a positive impact on strategic alliance performance, and the impact of technical alliance's technical support on technical performance is gradient-related. This study provides a reference for enterprises to use data mining technology to improve the performance of strategic alliances.