A Method to Engage Employees Using Gamification in BPO Industry

Basanth Kumar Neeli
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引用次数: 54

Abstract

Any service industry and specifically Business Process Outsourcing (BPO) industry faces multiple challenges in regards to employee motivation, talent retention and job related issues. The engagement of the employees has been identified as one of the important element to manage these challenges. Gamification is an emerging concept that helps in improving user engagement and user experience. This paper proposes a method of applying Gamification in BPO industry to increase the employee engagement and thus manage the employee related challenges encountered in BPO or any service industry.
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BPO行业中利用游戏化吸引员工的方法
任何服务行业,特别是业务流程外包(BPO)行业都面临着员工激励、人才保留和工作相关问题方面的多重挑战。员工的参与已被确定为管理这些挑战的重要因素之一。游戏化是一个新兴概念,有助于提高用户粘性和用户体验。本文提出了一种在BPO行业中应用游戏化的方法,以提高员工的敬业度,从而管理在BPO或任何服务行业中遇到的与员工相关的挑战。
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