{"title":"Ecotourism in Asia","authors":"R. Wallace","doi":"10.4018/978-1-5225-7253-4.CH009","DOIUrl":null,"url":null,"abstract":"Noting the significant impact that tourism has on ecosystems and their local communities, ecotourism has emerged as an alternative that seeks to find a “win-win” strategy for all parties involved. With growing tourism throughout Asia and active development of many ecosystems, ecotourism has the promise to mend the social and economic gap while also ensuring a positive ecological impact over time. This chapter seeks to understand how sustainability and conservation fit into the core values of the ecotourism industry, as well as, how the industry plans for the short-term and long-term effects of their actions. Two important relationships are then explored in-depth because of their significance to the current and future state of ecotourism in Asia. Working with mass media, a strong brand may be created, thus increasing tourism to a destination site and ensuring that it is sustained over time. And through key partnerships, like those of local communities, ecotourism may have the potential to mutually benefit the people and the places tourists come to visit.","PeriodicalId":390817,"journal":{"name":"Positioning and Branding Tourism Destinations for Global Competitiveness","volume":"89 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Positioning and Branding Tourism Destinations for Global Competitiveness","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4018/978-1-5225-7253-4.CH009","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 2

Abstract

Noting the significant impact that tourism has on ecosystems and their local communities, ecotourism has emerged as an alternative that seeks to find a “win-win” strategy for all parties involved. With growing tourism throughout Asia and active development of many ecosystems, ecotourism has the promise to mend the social and economic gap while also ensuring a positive ecological impact over time. This chapter seeks to understand how sustainability and conservation fit into the core values of the ecotourism industry, as well as, how the industry plans for the short-term and long-term effects of their actions. Two important relationships are then explored in-depth because of their significance to the current and future state of ecotourism in Asia. Working with mass media, a strong brand may be created, thus increasing tourism to a destination site and ensuring that it is sustained over time. And through key partnerships, like those of local communities, ecotourism may have the potential to mutually benefit the people and the places tourists come to visit.
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亚洲生态旅游
注意到旅游业对生态系统及其当地社区的重大影响,生态旅游已成为一种寻求为所有有关各方找到“双赢”战略的替代方案。随着亚洲旅游业的发展和许多生态系统的积极发展,生态旅游有望弥补社会和经济差距,同时也确保随着时间的推移产生积极的生态影响。本章旨在了解可持续发展和保护如何融入生态旅游业的核心价值,以及该行业如何规划其行动的短期和长期影响。然后深入探讨了两个重要的关系,因为它们对亚洲生态旅游的当前和未来状态具有重要意义。与大众媒体合作,可以创建一个强大的品牌,从而增加目的地的旅游业,并确保它持续一段时间。通过关键的伙伴关系,比如与当地社区的伙伴关系,生态旅游可能有潜力为人民和游客到访的地方带来互利。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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Learning From Others Antecedents of Behavioral Intention Towards Sustainable Tourism Destination Determinants of Tourist Destination Competitiveness in a Low-Carbon Tourism Ecotourism in Asia The Evolution of Tourism Destination Competitiveness (TDC) Models
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