Tools for Sharing and Transferring Information in the Field of Logistics

Jiří Kalenský, A. Antoni
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Abstract

Abstract Manuscript presents possible tools for sharing and transferring information in the field of logistics. Initial parts of the paper describe the need of a comprehensive logistics portal within entities operating in the Central Europe as well as outline various information regarding marketing tools for sharing and transferring information. Next part of the paper deals with the importance of mass media in terms of logistics. The most important chapter characterizes individual stages of the CELP project (Central European Logistics Portal) during its realization especially in relation to the logistics issues.
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物流领域信息共享和传递的工具
摘要手稿提出了在物流领域共享和传递信息的可能工具。本文的开头部分描述了在中欧运营的实体需要一个全面的物流门户,并概述了有关共享和传递信息的营销工具的各种信息。论文的下一部分论述了大众传媒在物流方面的重要性。最重要的一章描述了CELP项目(中欧物流门户)在其实现过程中的各个阶段,特别是与物流问题有关的阶段。
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