READING HABITS AND PREFERENCES: THE CONTEXT OF READER’S EXPERIENCE

Kristina Kulikauskienė, Laima Naujokienė
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Abstract

In this article the reading habits and preferences form the reader’s perspective, highlighting the factors that have impact on reading experience are analyzed. The theoretical analysis of the scientific literature and empirical study revealed that reading habit can be quantified in terms of the materials read, frequency of reading, and amount of time spent reading, or in other words, by established reading preferences. Reading habits and preferences are influenced by a variety of factors, which are internal (age, gender, free time etc.) and external (technology advancement, crisis situations, etc.), reading habits and preferences may alter over time. Keywords: Reader, reading experience, reading habits, reading preferences, I Library
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阅读习惯和偏好:读者体验的语境
本文从读者的角度分析阅读习惯和偏好,重点分析影响阅读体验的因素。科学文献的理论分析和实证研究表明,阅读习惯可以通过阅读材料、阅读频率和阅读时间来量化,换句话说,可以通过既定的阅读偏好来量化。阅读习惯和偏好受到多种因素的影响,这些因素包括内部因素(年龄、性别、空闲时间等)和外部因素(技术进步、危机情况等),阅读习惯和偏好可能会随着时间的推移而改变。关键词:读者,阅读体验,阅读习惯,阅读偏好,I库
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