{"title":"THE INFLUENCE OF QUALITY OF SERVICE, FACILITIES AND LOCATION OF CUSTOMER SATISFACTION","authors":"N DeryShafwanP., N. Qomariah, Jekti Rahayu","doi":"10.32528/pi.v0i0.2553","DOIUrl":null,"url":null,"abstract":"This study aims to determine the effect of service quality, facilities and location on customer satisfaction at SPBU 54.681.08 Tanggul Kulon Jember. The population in this study were all gas station customers, namely 95 respondents with non probability sampling techniques. The analysis tool uses multiple linear regression. The results showed that service quality (0.231), facilities (0.769) and location (0.234) had a significant influence on customer satisfaction. T test results showed that the variable service quality (0.039), facilities (0,000) and location (0.006) partially had a significant effect on customer satisfaction at the Tanggul Kulon Jember gas station. Keywords: Service quality, facilities, location and customer satisfaction. THE INFLUENCE OF QUALITY OF SERVICE, FACILITIES AND LOCATION OF CUSTOMER SATISFACTION","PeriodicalId":418015,"journal":{"name":"Prosiding ICOGISS 2019: International Confrence On Governance Innovation And Social Sciences","volume":"22 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2019-10-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Prosiding ICOGISS 2019: International Confrence On Governance Innovation And Social Sciences","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.32528/pi.v0i0.2553","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 2
Abstract
This study aims to determine the effect of service quality, facilities and location on customer satisfaction at SPBU 54.681.08 Tanggul Kulon Jember. The population in this study were all gas station customers, namely 95 respondents with non probability sampling techniques. The analysis tool uses multiple linear regression. The results showed that service quality (0.231), facilities (0.769) and location (0.234) had a significant influence on customer satisfaction. T test results showed that the variable service quality (0.039), facilities (0,000) and location (0.006) partially had a significant effect on customer satisfaction at the Tanggul Kulon Jember gas station. Keywords: Service quality, facilities, location and customer satisfaction. THE INFLUENCE OF QUALITY OF SERVICE, FACILITIES AND LOCATION OF CUSTOMER SATISFACTION
本研究旨在确定SPBU 54.681.08 Tanggul Kulon Jember的服务质量、设施和位置对顾客满意度的影响。本研究的人群均为加油站顾客，即95名受访者，采用非概率抽样技术。分析工具采用多元线性回归。结果表明，服务质量(0.231)、设施(0.769)和地理位置(0.234)对顾客满意度有显著影响。T检验结果显示，服务质量变量(0.039)、设施变量(0.0000)和位置变量(0.006)对唐古丽库伦Jember加油站的顾客满意度有部分显著影响。关键词:服务质量，设施，位置，顾客满意度。服务质量、设施和地点对顾客满意度的影响
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