Outsourcing E-Commerce Model and Platform System Structure

P. Ling, Zhang Mian
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引用次数: 2

Abstract

Under the environment of network economy, the e-commerce, representing the cyber economy, needs new business models to enlarge markets and profits. The outsourcing e-commerce model introduces the idea of ‘user involved in content creation’, and makes the best of the innovation passion of cyber citizen, then gains the originality with the lowest cost. This paper analyzes the main features, operation modes, and system architecture of the e-commerce platform. the research indicates that the operation modes includes pull mode and push mode, integrative mode and vertical mode, then the functions of main subsystems, registration and examination system, demands and products promotion system, and payment system are described.
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外包电子商务模式与平台体系结构
在网络经济环境下,作为网络经济代表的电子商务需要新的商业模式来扩大市场和利润。外包电子商务模式引入了“用户参与内容创作”的理念,充分发挥网民的创新热情,以最低的成本获得原创性。本文分析了电子商务平台的主要特点、运营模式和系统架构。研究表明,其运行模式包括拉式和推式、整合式和垂直式,并对主要子系统、注册与考核系统、需求与产品推广系统、支付系统的功能进行了描述。
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