{"title":"Methodological issues in cross-cultural research: An overview and recommendations","authors":"Isabel Buil, L. de Chernatony, Eva Martínez","doi":"10.1057/JT.2012.18","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":162686,"journal":{"name":"Journal of Targeting, Measurement and Analysis for Marketing","volume":"43 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2012-10-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"67","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Targeting, Measurement and Analysis for Marketing","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1057/JT.2012.18","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}