A banner recommendation system based on web navigation history

G. Giuffrida, D. Recupero, Giuseppe Tribulato, C. Zarba
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引用次数: 4

Abstract

We address the problem of selecting a banner advertisement, based on the profile of the online user. The profile consists of the set of webpages opened by the online user, optionally clustered.
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基于网页导航历史的banner推荐系统
我们解决了选择横幅广告的问题,基于在线用户的配置文件。配置文件由在线用户打开的一组网页组成,可选地聚集在一起。
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