The level of visitors’ satisfaction in relation to their expectation in Gashaka-Gumti national park, Nigeria

Abstract

Ecotourism is a form of tourism involving visiting fragile, pristine and relatively undisturbed natural areas intended as a low impact and often small scale alternative to standard commercial tourism. It is about creating and satisfying a hunger for nature, about exploiting tourism’s potential for conservation and development and averting its negative impact on ecology, culture and aesthetics. Wildlifebased tourism can be regarded as a type of ecotourism, and is often perceived to be effective in promoting conservation of important species and habitats in developing countries.1 Recent studies across the world has revealed that the number of tourists seeking interactions with wildlife in their natural environment is increasing,2,3 and has led to high revenues generated from wildlife tourism.