The embeddedness of <i>dharma</i> in the etic and emic cultural dimensions of India

Abstract

Dharma is a ubiquitous aspect of the Indian culture influencing the values, worldviews, and behaviours of Indians. With India gaining the attention of the world as a global economic player and becoming a destination for global investments, it is important to understand the manifestations and applications of dharma as it will help organisations to understand the drivers of cultural behaviours and to understand the Indian mind. This article highlights the ubiquitous aspect of dharma in both the etic and emic cultural dimensions of India and the different aspects of dharma in the Indian cultural context. The representation of dharma in both the etic and emic cultural studies strengthen importance of dharma as an embedded and integrated aspect of the Indian culture and therefore needs to be a key aspect of research on topics related to Indian culture.