{"title":"The Qatar World Cup and Twitter sentiment: Unraveling the interplay of soft power, public opinion, and media scrutiny","authors":"Ahmed A. M. Hassan, Jia Wang","doi":"10.1177/10126902231218700","DOIUrl":null,"url":null,"abstract":"This research examines public opinion on Twitter during the 2022 FIFA World Cup in Qatar, focusing on the interplay between sport, communication, and soft power. It sheds light on the online discourse surrounding a global sporting event by analyzing tweet frequency, sentiment changes, prevalent topics, and the most popular tweets surrounding controversial events. Political discussions surrounding the World Cup initially dominated but gradually declined, shifting the focus to sporting achievements and cultural exchange. Throughout the tournament, the host country, European countries participating in the World Cup, and fans contested the narrative surrounding the event. However, the study highlights how celebrities and public figures had a more significant impact on shaping conversations about sports, cultural exchange, and sociopolitical issues. These findings deepen the understanding of the interplay between sports, politics, culture, and social issues, offering insights to researchers, practitioners, and policymakers.","PeriodicalId":47968,"journal":{"name":"International Review for the Sociology of Sport","volume":"7 7","pages":""},"PeriodicalIF":2.5000,"publicationDate":"2023-12-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Review for the Sociology of Sport","FirstCategoryId":"95","ListUrlMain":"https://doi.org/10.1177/10126902231218700","RegionNum":3,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
引用次数: 0
Abstract
This research examines public opinion on Twitter during the 2022 FIFA World Cup in Qatar, focusing on the interplay between sport, communication, and soft power. It sheds light on the online discourse surrounding a global sporting event by analyzing tweet frequency, sentiment changes, prevalent topics, and the most popular tweets surrounding controversial events. Political discussions surrounding the World Cup initially dominated but gradually declined, shifting the focus to sporting achievements and cultural exchange. Throughout the tournament, the host country, European countries participating in the World Cup, and fans contested the narrative surrounding the event. However, the study highlights how celebrities and public figures had a more significant impact on shaping conversations about sports, cultural exchange, and sociopolitical issues. These findings deepen the understanding of the interplay between sports, politics, culture, and social issues, offering insights to researchers, practitioners, and policymakers.
期刊介绍：
The International Review for the Sociology of Sport is a peer reviewed academic journal that is indexed on ISI. Eight issues are now published each year. The main purpose of the IRSS is to disseminate research and scholarship on sport throughout the international academic community. The journal publishes research articles of varying lengths, from standard length research papers to shorter reports and commentary, as well as book and media reviews. The International Review for the Sociology of Sport is not restricted to any theoretical or methodological perspective and brings together contributions from anthropology, cultural studies, geography, gender studies, media studies, history, political economy, semiotics, sociology, as well as interdisciplinary research.
京公网安备 11010802042870号
京ICP备2023020795号-1
分享
求助内容：
应助结果提醒方式：
扫码关注我们
