Role Orientation, Development and Transformation of News Editors in the New Media Era

Abstract

With the rapid development of modern economy and society and the arrival of the information age, the new media have profoundly influenced the daily lives of people. News editors, as disseminators and advocates of news information, play an important role in the dissemination of news information. In the new media era, the news dissemination of new media relies on the degree of strengthening but also puts forward new development requirements for the development of news editors. This paper is based on the role of news editing and development transformation to analyse and solve the key problems in the current stage of news dissemination. In the new media era for the news editor, the new requirements listed in the new media era for the news editor include role positioning analysis and development transformation measures. The changing role of news editors in the new media era and their need to adapt to digital platforms and audience participation, utilise audience data, and develop multimedia narrative techniques Subvert the traditional communication mode of paper media, gradually adapt to and turn to the development of multimedia news reporting channels, and transform the skills and strategies of journalists to adapt to the progress of this era.