What causes consumers to participate in collaborative consumption? A self-efficacy perspective toward Peer-to-Peer (P2P) secondhand platforms

Hongjoo Woo, Naeun Lauren Kim, Zhenghao Tong, Sumin Lee
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Abstract

Peer-to-peer (P2P) secondhand platforms refer to platforms that enable consumers to voluntarily exchange used items, such as used clothes. Because this type of collaborative consumption relies on c...
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消费者参与合作消费的原因是什么?从自我效能角度看点对点(P2P)二手平台
点对点(P2P)二手平台是指使消费者能够自愿交换旧物品(如旧衣服)的平台。由于这种协作式消费依赖于消费者之间的...
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