Emerging Trends in Play-to-Earn (P2E) Games

IF 5.1 3区 管理学 Q1 BUSINESS Journal of Theoretical and Applied Electronic Commerce Research Pub Date : 2024-03-01 DOI:10.3390/jtaer19010026
Andreea Raluca Duguleană, Cristina Roxana Tănăsescu, Mihai Duguleană
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Abstract

This research aims to establish the primary drivers influencing the development and consumers’ decision-making process in web3 games—decentralized games that function according to the play-to-earn paradigm. We observe several types of micro-economies developed within five play-to-earn games and highlight four roles consumers play at any given time. Our study offers a different perspective on rational consumer behaviour in cryptocurrency-based games and paves the way to better understanding their dynamics and evolution. Results shed light on the construction of in-game economies and how individuals of a given type engage in different playing activities. Furthermore, we compare the key features of web3 games with those similar to classic online games and assess if the play-and-earn implementations represent an evolution from previous revenue models. Using our proposed methodology, researchers can compare and classify any P2E games. We conclude by establishing a set of actions that enable consumers to benefit from this new phenomenon.
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从游戏中赚钱 (P2E) 游戏的新趋势
本研究旨在确定影响 web3 游戏开发和消费者决策过程的主要驱动因素。我们观察了五款 "玩着赚钱 "游戏中发展起来的几种微观经济,并强调了消费者在任何特定时间扮演的四种角色。我们的研究为基于加密货币的游戏中的理性消费行为提供了一个不同的视角,并为更好地理解其动态和演变铺平了道路。研究结果揭示了游戏内经济的构建,以及特定类型的个体如何参与不同的游戏活动。此外,我们还将 web3 游戏的关键特征与经典网络游戏的关键特征进行了比较,并评估了 "边玩边赚 "的实现方式是否代表了以往收入模式的演变。利用我们提出的方法,研究人员可以对任何 P2E 游戏进行比较和分类。最后,我们将提出一套行动方案,使消费者能够从这一新现象中获益。
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来源期刊
CiteScore
9.50
自引率
3.60%
发文量
67
期刊介绍: The Journal of Theoretical and Applied Electronic Commerce Research (JTAER) has been created to allow researchers, academicians and other professionals an agile and flexible channel of communication in which to share and debate new ideas and emerging technologies concerned with this rapidly evolving field. Business practices, social, cultural and legal concerns, personal privacy and security, communications technologies, mobile connectivity are among the important elements of electronic commerce and are becoming ever more relevant in everyday life. JTAER will assist in extending and improving the use of electronic commerce for the benefit of our society.
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