{"title":"Book review: Consumer behavior: A digital native","authors":"Somraj Bhattacharjee, A. Tapar","doi":"10.1108/irjms-01-2024-186","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":266644,"journal":{"name":"IIM Ranchi journal of management studies","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2024-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"IIM Ranchi journal of management studies","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1108/irjms-01-2024-186","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}