Homestay drives community's socio-economic development and sustainability; a case study of Skardu, Gilgit-Baltistan

Mohammad Alam, Muhammad Danish, Ahmad Faraz
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Abstract

Northern Pakistan is one of the most visiting places by both domestic and foreign visitors. This visitation phenomenon encourages residents to commercialize their residences portion a partial sharing into homestays. The northern area tourists have the privilege to experience homestay operations due to a shortage of lodging demand-supply gaps. A homestay is an idea of accommodation operation in which a visitor pays a charge to stay with a host family and engage with the native population. GB in general and Skardu in particular, benefited from the homestay due to national and international tourist flow. Homestay in Pakistan is not standardized or even not regularized. However, there are still many newcomers in the homestay business while owners do not understand business requirements, and the majority of them are not get training. Social media and online booking is popular channels for selling products. This study includes an assessment of community perceptions of how much the Homestay program influences the community in Skardu city, and even a discussion about the issues that Homestay operators and the community face. A cross-sectional research design with both quantitative and qualitative statistics (QUAN-QUAL Techniques) was used to examine the data. The data on a semi-structured questionnaire was collected from 30 homestay operators in the city. This research highlighted numerous characteristics of homestay growth, issues, and prospects.
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家庭寄宿推动了社区的社会经济发展和可持续性;吉尔吉特-巴尔蒂斯坦斯卡尔杜的案例研究
巴基斯坦北部是国内外游客到访最多的地方之一。这种旅游现象促使居民将其住宅部分商业化,转为民宿。由于住宿供不应求,北部地区的游客有幸体验了民宿经营。家庭寄宿是一种住宿经营理念,游客支付一定费用,住在寄宿家庭并与当地居民接触。由于国内和国际游客流量的增加,整个巴基斯坦,特别是斯卡杜,都从家庭寄宿中受益。巴基斯坦的家庭寄宿并不规范,甚至没有正规化。然而,仍有许多新手在从事民宿业务,而业主们并不了解业务要求,他们中的大多数人也没有接受过培训。社交媒体和在线预订是销售产品的流行渠道。本研究评估了斯卡尔杜市社区对民宿项目影响程度的看法,甚至还讨论了民宿经营者和社区面临的问题。研究采用了横截面研究设计,同时使用定量和定性统计方法(QUAN-QUAL 技术)来审查数据。通过半结构式问卷,从该市 30 名民宿经营者处收集了数据。这项研究强调了民宿发展的诸多特点、问题和前景。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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