Introduction of digital technologies in strategic personnel management for innovative development of business structures

Abstract

The introduction of digital technologies in strategic personnel management with the innovative development of business structures provides an improvement in the efficiency of HR processes through automation and digitalization of routine tasks, such as time tracking, document processing and analysis of personnel data, will allow companies to obtain valuable information about employee performance, predict needs for personnel and develop team development strategies. Digital technologies in strategic personnel management provide a more flexible, faster and informed approach to human resource management, which is a critical element of the successful innovative development of business structures. The purpose of the article is to understand the extent to which digital technologies influence strategic personnel management, to determine the impact of these technologies on the effectiveness of human resource management and the overall success of business structures in the context of innovative development. The influence of the use of digital technologies in the process of strategic personnel management, the advantages of using IT technologies in innovative development for business structures are considered. The main directions of implementation of digital technologies in business structures are presented: transformation of the quality of customer service and business models; transformation of operational processes. Common digital tools that increase the efficiency of strategic personnel management in entrepreneurial structures of innovative development are highlighted. The main tasks of business structures in strategic personnel management are also presented, taking into account the process of digitalization of innovative development. It is noted that for modern business structures in innovative development it is extremely important to be able to maintain a congruent level of competitiveness in the medium term, introducing and using digital technologies in strategic personnel management.