{"title":"Analysing the effects of brand authenticity on consumer trust and loyalty in Punjab's FMCG sector","authors":"Dr. Ajit Kaur","doi":"10.33545/26633329.2024.v6.i1a.154","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":487579,"journal":{"name":"International journal of research in marketing management and sales","volume":"37 8","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2024-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International journal of research in marketing management and sales","FirstCategoryId":"0","ListUrlMain":"https://doi.org/10.33545/26633329.2024.v6.i1a.154","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
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