JiXiao Glaze Online Store Operation and Promotion Strategy to Discuss

Guohua Song, Hao Yan, Naiwen Bo, Qiaoying Ming
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Abstract

The rapid development of Internet technology, so that many merchants have to take advantage of the e-commerce platform audience to carry out the online business, although achieved a certain sales effect, but not ideal, the main reason is that the operation and promotion strategy of the online store is not in-depth study. Online store only find in line with their own operation and promotion strategy, in order to form their own radiation effect, and ultimately realize the operational goals. This study discusses the operation and promotion strategy of Liuli online store in depth, hoping that the operators can change their thinking and flexibly apply various operation and promotion strategies of online store according to the specific situation, so as to promote the good operation and development of online store. It is hoped that this study can provide reference for online store operators.
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吉小釉网店运营与推广策略探讨
互联网技术的飞速发展,让很多商家纷纷借助电商平台受众开展网上业务,虽然取得了一定的销售效果,但并不理想,主要原因就是对网店的运营推广策略没有深入研究。网店只有找到符合自身的运营推广策略,才能形成自身的辐射效应,最终实现运营目标。本研究对琉璃网店的运营推广策略进行深入探讨,希望经营者能够转变思路,根据具体情况灵活运用网店的各种运营推广策略,促进网店的良好运营和发展。希望本研究能为网店经营者提供参考。
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