{"title":"Traveling, Showing Status and Being Conspicuous: The Power of Destination as a Conspicuous Brand","authors":"Ivana Šagovnović, Sanja Kovačić","doi":"10.1002/jtr.2744","DOIUrl":null,"url":null,"abstract":"<div>\n \n <p>The notion of conspicuous consumption in tourism, along with the perception of destination conspicuousness, is an area that warrants more attention and exploration in tourism research. Thus, to expand the relatively limited literature on tourists' perception of destination conspicuousness, this study aimed to investigate its antecedents and outcomes. Based on the sample of 502 Serbian tourists, the study confirmed that factors such as destination brand experience and destination personality precede the perception of destination conspicuousness, while destination attachment and loyalty were found to be the outcomes. Theoretical and practical implications are discussed in the paper.</p>\n </div>","PeriodicalId":51375,"journal":{"name":"International Journal of Tourism Research","volume":"26 5","pages":""},"PeriodicalIF":4.1000,"publicationDate":"2024-09-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Tourism Research","FirstCategoryId":"91","ListUrlMain":"https://onlinelibrary.wiley.com/doi/10.1002/jtr.2744","RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
引用次数: 0
Abstract
The notion of conspicuous consumption in tourism, along with the perception of destination conspicuousness, is an area that warrants more attention and exploration in tourism research. Thus, to expand the relatively limited literature on tourists' perception of destination conspicuousness, this study aimed to investigate its antecedents and outcomes. Based on the sample of 502 Serbian tourists, the study confirmed that factors such as destination brand experience and destination personality precede the perception of destination conspicuousness, while destination attachment and loyalty were found to be the outcomes. Theoretical and practical implications are discussed in the paper.
期刊介绍:
International Journal of Tourism Research promotes and enhances research developments in the field of tourism. The journal provides an international platform for debate and dissemination of research findings whilst also facilitating the discussion of new research areas and techniques. IJTR continues to add a vibrant and exciting channel for those interested in tourism and hospitality research developments. The scope of the journal is international and welcomes research that makes original contributions to theories and methodologies. It continues to publish high quality research papers in any area of tourism, including empirical papers on tourism issues. The journal welcomes submissions based upon both primary research and reviews including papers in areas that may not directly be tourism based but concern a topic that is of interest to researchers in the field of tourism, such as economics, marketing, sociology and statistics. All papers are subject to strict double-blind (or triple-blind) peer review by the international research community.