Learning by exporting: the moderating role of employee human capital

IF 4.8 3区管理学 Q1 BUSINESS International Marketing Review Pub Date : 2024-09-19 DOI:10.1108/imr-07-2023-0147

Xiaoyuan Li

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Abstract

Purpose

The purpose of this study is to explore the means by which exporters foster innovation via the learning-by-exporting effect and to appraise the moderating role of employee human capital in the export–innovation relationship.

Design/methodology/approach

Leveraging the linked-survey-secondary data from the Human Capital Corporate Panel (HCCP) spanning 2011–2017, with 890 observations from 228 Korean exporters, this study utilizes Generalized Least Squares (GLS) regression to empirically test the proposed hypotheses.

Findings

The results indicate that exporting significantly boosts a firm’s innovation performance by encouraging the generation of new concepts in products, services, technologies and/or production lines. Moreover, the presence of international talent and highly educated staff positively moderates the relationship between export intensity and innovation performance.

Originality/value

By integrating organizational learning and human capital theories, this study yields theoretical and managerial insights by elucidating the roles of exporting and human capital in advancing innovation performance, thereby guiding corporate export strategies and human resource policies.

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出口学习：员工人力资本的调节作用

目的本研究旨在探讨出口商通过出口学习效应促进创新的途径，并评估员工人力资本在出口-创新关系中的调节作用。本研究采用广义最小二乘法（GLS）回归对提出的假设进行实证检验。研究结果表明，出口通过鼓励在产品、服务、技术和/或生产线中产生新概念，显著提高了企业的创新绩效。通过整合组织学习理论和人力资本理论，本研究阐明了出口和人力资本在提升创新绩效方面的作用，从而为企业出口战略和人力资源政策提供指导，从而产生理论和管理上的启示。

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来源期刊

International Marketing Review BUSINESS-

CiteScore

8.70

自引率

12.00%

发文量

期刊介绍： International Marketing Review (IMR) is a journal that has, as its core remit, the goal of publishing research that pushes back the boundaries of international marketing knowledge. IMR does this by publishing novel research ideas, and by publishing papers that add substance to, question the basic assumptions of, reframe, or otherwise shape what we think we know within in the international marketing field. IMR is pluralistic, publishing papers that are conceptual, quantitative-empirical, or qualitative-empirical. At IMR, we aim to be a journal that recognizes great papers and great research ideas, and works hard with authors to nurture those ideas through to publication. We aim to be a journal that is proactive in developing the research agenda in international marketing, by identifying critical research issues, and promoting research within those areas. Finally, IMR is a journal that is comfortable exploring, and that fosters the exploration of, the interfaces and overlaps between international marketing and other business disciplines. Where no interfaces or overlaps exist, IMR will be a journal that is ready to create them. IMR’s definition of international marketing is purposefully broad and includes, although is not restricted to: -International market entry decisions and relationships; -Export marketing and supply chain issues; -International retailing; -International channel management; -Consumer ethnocentrism, country and product image and origin effects; -Cultural considerations in international marketing; -International marketing strategy; -Aspects of international marketing management such as international branding, advertising and new product development.