Assessing Communication Competencies in Canadian MPH Program Curriculum: A Content Analysis of Communication Courses.

Abstract

Objectives: Communication plays a pivotal role in addressing modern and complex public health challenges. Our study assessed the extent to which communication-related course outlines in Canadian master of public health (MPH) programs aligned with national and international public health competency frameworks in their coverage of communication competencies.

Methods: We conducted an environmental scan and content analysis of MPH courses relevant to public health communication in 2022 and 2023. We used university and program websites and Google to conduct initial searches and obtain course outlines, supplementing these searches with a survey. We developed a codebook based on public health competencies and pedagogical best practices, capturing variables for communication competencies, audiences, channels, tools, and techniques. Two researchers independently coded course outlines. Descriptive statistics evaluated how these courses address communication-related public health competencies.

Results: We obtained 11 course outlines offered from 2010 through 2023. The focus of the included courses varied, with health communication (n = 3), knowledge mobilization (n = 3), and risk and/or crisis communication (n = 2) being the most common. All courses broadly aligned with communication competencies related to communication with different audiences (n = 11), and mobilizing (n = 9), interpreting (n = 11), tailoring (n = 9), and facilitating (n = 9) communication. Using technology (n = 4) and media (n = 6), addressing mis/disinformation (n = 1), and communicating with diverse audiences (n = 3) had less alignment.

Conclusions: Findings revealed gaps in the coverage of key competencies, particularly in addressing mis/disinformation, leveraging technology and media, communicating with diverse populations, health literacy, and crisis communication. Ongoing review of curriculum would ensure alignment with evolving competencies and public health demands.