{"title":"The Study of the Contribution of Innovation in Information Technology to Performance in Moroccan Companies","authors":"Mohamed Alami","doi":"10.5171/2023.220346","DOIUrl":null,"url":null,"abstract":"The massive use of information technology (IT) in companies in recent years has become a major concern for researchers and management science professionals. As they seek to identify the variables that can explain the contribution of IT to performance, they agree that investment in IT alone is no longer a source of sustainable and non-substitutable competitive advantage.","PeriodicalId":37197,"journal":{"name":"IBIMA Business Review","volume":" ","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2023-06-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"IBIMA Business Review","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.5171/2023.220346","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
The massive use of information technology (IT) in companies in recent years has become a major concern for researchers and management science professionals. As they seek to identify the variables that can explain the contribution of IT to performance, they agree that investment in IT alone is no longer a source of sustainable and non-substitutable competitive advantage.
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