al-Ibda’at fi Intaji al-A’mal al-Adabiyyah al-Arabiyyah Khilala ‘Ashri at-Tssaurah as-Shina’iyyah ar-Rabi’ah

Abstract

Abstract: This study discusses and studies creativity in the production of literary works during the Fourth Industrial Revolution. The purpose of this research is to find and explain the forms of creations, their causes and their impact on the production of literary works during the Fourth Industrial Revolution. Creativity as something sure in every time has a different form. Not only with innovation, creativity must also have value. And the reason is for the evolving demands of time. This creativity has a real impact on all fields of human life, including literature as a product of human action. This type of research is included in the qualitative qualitative category. The techniques used to collect data are watching, reading, and taking notes. And the technique used to analyze data is an interactive analysis model that includes data reduction, data presentation, and drawing conclusions. The results of this research show that creativity in literary works is in the form of videos and pictures. The reason for creativity is the low interest in reading and the tendency to easy and not time consuming things. Existing effects from creations are divided into 3 positive effects and 5 negative effects.