Development of media culture of preschoolers and primary school children

Abstract

In the article theoretical and practical aspects of the formation and development of media culture of preschool and primary school children are highlighted. The authors consider the technologies in the broadest sense (radio, television, satellites, mobile phones, landlines, network equipment and software, etc.), through which the child receives the most diverse information. Positive and negative factors of influence of the media environment on its social formation are singled out. Emphasis is placed on the phenomena of cyberbullying that take place in the information environment, and pedagogical cooperation of teachers, parents and the community to combat virtual child violence. The relevance of the formation of the child’s media culture is emphasized and the connection of this definition with such concepts as: media literacy, media competence, media security, media awareness, media immunity, media socialization, media environment and others is determined. A conceptual model of the media’s influence on the child’s social competence and pedagogical recommendations for the practical solution of the outlined problem are presented. The results of an empirical study to study the level of media culture of preschool children by cognitive, emotional and behavioral criteria are presented.