Authenticity, market orientation, and innovation capability: A multilevel analysis

Q1 Decision Sciences Uncertain Supply Chain Management Pub Date : 2023-01-01 DOI:10.5267/j.uscm.2023.3.015
Uswatun Hasanah, Indrianawati Usman, Tri Siwi Agustina, M. Syarif
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Abstract

The purpose of this study is to study the effect of market orientation and authenticity on innovation capability both directly and moderated by paradox mindset, organizational level. We also study the effect of motivation, individual level, on innovation capability both directly and moderated by a paradox mindset. The hypotheses proposed in this study are empirically tested using data from 580 respondents and 180 Batik SME organizations in Indonesia. To analyze the data, multilevel analysis with MPlus software is used. The results show that in a cross-level relationship, artisan motivation had a positive effect on innovation capability, and paradox mindset significantly moderated the relationship between market orientation and innovation capability. In addition, the authors also found a significant effect of authenticity on innovation capability. The study uses multilevel analysis to evaluate the mechanism of influence of artisan motivation (bottom-up) on innovation capability, and the moderating effect of paradox mindset in the Indonesian batik industry.
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真实性、市场导向与创新能力:一个多层次的分析
本研究旨在探讨市场导向和真实性对创新能力的直接影响,以及悖论心态、组织层面对创新能力的调节作用。研究了个体层面的动机对创新能力的直接影响和悖论思维对创新能力的调节作用。本研究中提出的假设使用来自印度尼西亚580名受访者和180家蜡染中小企业组织的数据进行了实证检验。采用MPlus软件进行多层次分析。结果表明:在跨层次关系中,工匠动机对创新能力有正向影响,悖论思维显著调节了市场导向与创新能力的关系。此外,作者还发现了真实性对创新能力的显著影响。本研究以印尼蜡染产业为研究对象,运用多层次分析方法,探讨工匠动机(自下而上)对创新能力的影响机制,以及悖论思维的调节作用。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
Uncertain Supply Chain Management
Uncertain Supply Chain Management Decision Sciences-Statistics, Probability and Uncertainty
CiteScore
5.60
自引率
0.00%
发文量
112
期刊介绍: Supply chain management (SCM) plays an essential role in managing the movement of raw materials into an organization, certain issues of the internal processing of materials into finished goods, and the movement of finished products out of the organization for end-consumer delivery. The goal of SCM is to improve trust and collaboration among supply chain partners and to improve inventory visibility. However, many SCM problems deal with uncertain events such as uncertainty in demand, supply, quality, price, etc. This forum is dedicated to all scholars who wish to share their ideas about uncertainty in SCM problems. Uncertain supply chain management is a quarterly publication dedicated to all scientists in all over the world who wish to share their experiences and knowledge in this field. Our policy is to perform a peer review on all submitted articles and publishes original and high quality articles.
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