Katalog Digital Untuk Promosi Tas Wanita Berbasis Augmented Reality

Firdaus Margo Utomo, Rohman Dijaya
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Abstract

In today's era, marketing techniques use brochures, pamphlets, video advertisements, newspapers and word of mouth. This has a deficiency in consumer confidence because it cannot interact directly with the product of interest. A good marketing strategy methodology will influence buyer interest and increase sales traffic. In this case it provides opportunities for MSMEs, especially UD. Creative to increase sales traffic. Business progress can be seen from the marketing sector which continues to increase. MSME entrepreneurs use marketing methods in the form of pamphlets and word of mouth. This affects the lack of increased sales. This application is able to provide experience to potential customers to interact directly with products in Augmented Reality. This application displays 3D objects in real time and sees the shape of the object in detail, so that potential customers have more confidence in the product to be purchased. This application feature can add other objects stored in external storage or in the form of links, so users don't have to bother rebuilding the application when they want to add other objects
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基于增强现实的女性钱包的数字目录
在今天的时代,营销技巧使用小册子,小册子,视频广告,报纸和口口相传。这在消费者信心方面存在缺陷,因为它不能与感兴趣的产品直接互动。一个好的营销策略方法会影响买家的兴趣,增加销售流量。在这种情况下,它为中小微企业,特别是UD提供了机会。创造性地增加销售流量。从不断增加的营销部门可以看出业务的进步。中小微企业企业家使用营销方法的形式小册子和口口相传。这影响了销售额的增长。该应用程序能够为潜在客户提供直接与增强现实产品交互的体验。该应用程序实时显示3D物体,并详细看到物体的形状,使潜在客户对要购买的产品更有信心。这个应用程序特性可以添加存储在外部存储器中或以链接形式存储的其他对象,因此当用户想要添加其他对象时,他们不必重新构建应用程序
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