{"title":"\"Why did you enroll in this course?\": developing a standardized survey question for reasons to enroll","authors":"Emily Schneider, René F. Kizilcec","doi":"10.1145/2556325.2567852","DOIUrl":null,"url":null,"abstract":"Understanding motivations for enrolling in MOOCs is key for personalizing and scaling the online learning experience. We develop a standardized survey item for measuring learners' reasons to enroll, based on a corpus of open-ended responses from previous course surveys. Online coders were employed in the iterative development of response options. The item was designed to minimize response biases by adhering to best practices from survey design research.","PeriodicalId":20830,"journal":{"name":"Proceedings of the first ACM conference on Learning @ scale conference","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2014-03-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"7","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Proceedings of the first ACM conference on Learning @ scale conference","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1145/2556325.2567852","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 7
Abstract
Understanding motivations for enrolling in MOOCs is key for personalizing and scaling the online learning experience. We develop a standardized survey item for measuring learners' reasons to enroll, based on a corpus of open-ended responses from previous course surveys. Online coders were employed in the iterative development of response options. The item was designed to minimize response biases by adhering to best practices from survey design research.
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