Mobile Communications Enterprises Competition Model and Strategies Analysis Considering Difference of Product Quality

Abstract

There is a typical two oligarchies competition structure in China's mobile communications market. The actual operation status of enterprises indicates that competition issue of mobile communications enterprises can't be explained by the classic Bertrand model.On the basis of analyses of the influential factors of the oligar(?)hies competitions in China's mobile communications market,this paper establishes the Nashequililbrium model for enterprises'competition,which considering difference of product quality.According to numerical calculations of the Nashequilibrium model,characteristics and laws of enterprises'competition are put forward.At last,combined with the actual data and experience of enterprises'competition,the paper analyzes and verifies the model,and competition strategies for enterprises are also evaluated and proposed.