微博网络突发事件话题的测量与分析

Zhuoqi Wang, Youxun Lei, Tan Yang
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引用次数: 3

摘要

随着新技术、新媒体的发展,传统主流媒体不再是突发事件报道的唯一主角,微博在突发事件报道、话题传播、舆论传播等方面发挥了不可替代的作用。为了找出微博中突发事件传播的拓扑特征,本文对中国最流行的微博系统——新浪微博进行了测量,并将实验结果与现有的在线社交网络进行了对比,发现新浪微博突发事件话题网络的网络拓扑具有以下特点:1)77%参与突发事件话题讨论的用户相互关注;2)网络的出度和度分布近似于幂律分布;3)网络具有小世界属性;4)网络的出度与入度不相关;5)网络没有协调性。这些测量结果对进一步研究突发事件在微博网络中的传播规律具有重要意义,为预测话题趋势提供了重要依据和基础。
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Measurement and analysis on microblog network of emergency topic
With the development of new technology and new media, traditional mainstream media is no longer the only protagonist of emergency reporting, microblog has played an irreplaceable role in emergency reporting, topic transmission and public opinion spread. In order to find out the topological characteristics of emergency transmission in microblog, in this paper, we measured the most popular microblog system in China - Sina Microblog, and compared our experiment results with the existing online social networks, found that the network topology of Sina Microblog network of emergency topic has following characteristics: 1) 77% of users who participate in emergency topic discussion follow each other; 2) Distribution of outdegree and indegree of the network is approximate to the power-law distribution; 3) The network has small-world properties; 4) The outdegree and indegree of the network have no correlation; 5) The network has no assortativity. These measurement result are very important for further study on the propagation rules of emergencies in the microblog network, and provide important basis and foundation for the prediction of topic trend.
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